TECHNOLOGY

We’re building exceptional technology for brands and retailers

Here's what we're working on

Short Term

95% of FMCG sales happen offline...

...yet all the technological progress has happened online

Virtual Store Trials brings split testing to retail.

Quickly and robustly discover which on-shelf scenario produces the best outcome for your brands and the category.

This, our first technology product, is fully operational and informing decisions in major retailers now. If you'd like to have a conversation about how you can benefit - contact us

MEDIUM Term

Planogram Data

Next, we're working on a product that enables brands and retailers to better utilise this valuable, and often overlooked, data source.

When planograms are viewed as a set rather than discretely and shared effectively there's a huge opportunity for:

We're actively looking FOR partnerS to implement a pilot

If you work at

Download a summary PDF and get in contact

Planogram Publisher for Retailers
Planogram Publisher for Brands

LONG Term

Joining up planogram data (inputs - what's on the shelf) with EPOS data (outputs - what's selling) will allow us to develop AI tools to predict the performance of any possible shelf layout, and even the best possible layout for a given set of constraints.

Conventional Programming

Inputs
Rules
Outputs

Machine Learning

Inputs
Outputs
Rules

You can read more about this here

AI for Planogram Data MEDIUM POST