We help brands and retailers
win with shoppers

VST helps you see what’s on-shelf, test what could be, and deliver execution
that drives category growth.

Let’s Chat Request Demo

Unlock insights to grow your category

Optimize in-store execution at-shelf

Power retailer range reviews and pitches

Get instant access to planogram visuals,
‍across any store.

Planogram Publisher gives CPGs direct access to verified, store-level planograms, so you can see exactly what’s listed, where products are placed, and how execution varies across retailers.

Integrates with existing planogram tools

Used by category, sales, shopper, insights, and field teams

Drives smarter, faster decisions about what should be on shelf

Learn More

Test your shelf changes - without touching a store.

VST uses real planogram data to build virtual stores, so you can test shelf changes with real shoppers and predict impact before anything hits the shelf.

Let’s Chat

Refrigerated shelf with bottled coffee drinks-Storetrials

Assess the impact of range changes,
product launches, layout decisions, & more.

Explore Smarter Shelf Testing

Build, view, and share high-res fixture layouts - fast

Speed up range reviews, improve pitch quality, and simplify store compliance.

Use a live product library

Create accurate planograms fast

Share instantly with your stakeholders

Fixture Visualizer

What our CPGs say

The results from VST more than justified the investment, delivering outstanding ROI, creating an excellent category argument and an uplift in sales.

COO

Spoon Cereals

We were impressed with Store Trials’ ability to rapidly and robustly turn around detailed, insight rich results.

Lead Insight Manager

Birds Eye

Thanks to VST’s expertise and their access to a large panel of shoppers, I now have solid, fact based insight on which to base my actions – this will help us drive real value with our customers.”